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  Bio:    Susan Mitchell has spent over 25 years providing consulting services to Corporate America, specializing in the financial services industry. She began her career as a system analyst in the computer industry and progressed to hold positions such as Vice President of Sales and Senior Vice President of Research and Development in Fortune 500 companies. She was instrumental in the implementation of SB7, the Redlining Community Reinvestment Act legislation, and she facilitated the capitalization of de novo banks with the Comptroller of Banks for the State of California. 

Susan has consulted with organizations such as Bank of America, Citicorp, Chase, Wells Fargo, and the FDIC while developing custom application software for market analysis, multiple regression and branch data exchange. She has authored numerous technical and behavioral educational programs that have been accredited by the National PONSI board and certified by the State of California Employment Training Panel.

In 1985, Susan founded MyDAS Marketing, Inc., a consulting firm specializing in award-winning education, research and marketing programs for the financial services industry. For over 20 years, MyDAS provided services that garnered an enviable reputation within the industry while exceeding a bottom line return on investment. Based upon this solid performance and goodwill, in 2004 MyDAS’ assets were acquired by Liberty Enterprises. She remained CEO of MyDAS as an autonomous division servicing over 5,000 organizations nationally. In June of 2005, MyDAS was acquired by John H. Harland Company now serving two-thirds of all financial institutions in the U.S. Under Susan’s leadership, MyDAS was renamed Harland Educational Services to build upon Harland’s robust value proposition and allow expansion into the consumer educational market. 

Susan currently provides strategic consultation to financial institutions and their business partners through her renamed corporation: Mitchell, Stankovic and Associates. Her clients include: Wescorp, COOP Network, Credit Union Direct Lending, RMJ Foundation, Callahan and Associates, State Leagues and multi-billion dollar organizations.

Over the last few years, Susan has received the inaugural Diversity Visionary Award, the Richard Miles Johnson Award and the Beacon Award by the California / Nevada Credit Union League

  Company Overview:   

With over 20 years of financial services industry experience, Sue Mitchell and Mike Stankovic have created Mitchell, Stankovic and Associates (MSA) with the sole intent of providing strategic consulting at the executive and board level. Our vision is to help credit unions move to the next level—whatever that looks like.

Whether we partner with credit unions to build on the basics of their current strategies, provide them with best practice applications for organizational initiatives, assist them with a merger or acquisition, or create new ways to move their organization from “good to great,” MSA is committed to making credit union organizations better than they were to start.

For more information about Mitchell, Stankovic and Associates, please visit its website at http://www.mitchellstankovic.com.

  Presentations Available:  

Click here to review the presentations authored and presented by Susan Mitchell.

  Contact Information:  

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